MEDIA PLANNING & STRATEGY

Media Planning & Strategy

Controlling Spill overs and optimal utilization of Marketing Budgets requires a good media strategy. We believe every spend has to see the light of its contribution in the growth of any organisation. It’s important to measure ROI on every spend, either it impacts the Market Share or Mind Share.

  • Situational Analysis
  • Defining Media objectives with Organization Goal
  • Media Strategy
  • Media Selection
  • Campaign Effectiveness