Communication has always involved telling stories, whether they are written on cave walls, spoken aloud, or preserved in written form. Our impressions and beliefs are shaped by repeated exposure to fictional people and settings.
We believe that every company, brand, or leader has a compelling tale to share since tales have the power to move us as people.
Our skill comes in identifying these story arcs jointly with you and transforming them into gripping narratives that leave a positive impression of your business and brands. A good narrative has the power to entertain, educate, or leave an audience member with a lasting impression, and that’s what we believe as well.
On both the agency and client sides of the business, our team has demonstrated execution expertise in integrated communications, public relations, and marketing.
Aligning our work process, strategy and behavior with your company’s goals and needs to create and share a relevant and compelling narrative to build a positive perception in the market.
In digital practices we follow data and understand the target audience of the company along with bringing together a communication strategy and following key narratives which their audience can relate to.
We strongly believe happy employees are any company’s best campaigners. With employee communications, we help you to create content for employee engagement and employee branding on a regular basis.
We help in planning purpose driven programs for perception enhancement and to deliver social impact. We assist companies in identifying CSR programs aligned with their business philosophy for high social impact.
For us, public advocacy is a process that is motivated by values and improves the effectiveness and efficiency of influencing policies across platforms. We develop ongoing stories involving significant decision-makers and influencers.
It has been a pleasure working with ROI minds. They have expertise in sales funnels and digital marketing campaigns which drive traffic and helps in sales on our ecommerce portals. They delivered excellent services and I highly recommend them!
Aligning our approach with your business priorities to make an enduring impact.
Understanding the client businesses
Identifying the challenges and gaps in client’s business to recommend solutions
Preparing a comprehensive strategic
plan detailing our initiatives for image
enhancement & public perception
Setting execution milestones in
Monthly reviews and reports with quarterly assessment
Our team comprises Senior Advocacy & Business Leaders from diverse sectors such as Reputation Management firms, FMCG, Retail, E-commerce, Hospitality, Infotainment and Entertainment BFSI, FMCD & B2B.
Technology & Telecom
Banking and FInancial Services
Startups & Unicorns
Fast Moving Consumer Goods
Hospitality, travel & leisure
Healthcare and Pharma
Transport and Logistics
Automobile and allied sectors
Energy And Resources
Infrastructure and Construction
The OTB Strattegy team is great at finding PR opportunities and that takes away a lot of the burden off our shoulders. They are great at understanding our business’s requirements and delivering the same to the media community in a creative manner which has resulted in some fruitful results.Risabh Dixit Director
The OTB Strattegy team is incredibly intelligent, imaginative, and strategic. We were quite impressed by how they generated media buzz around the launch of our products. Best of all, they are adept at producing the desired outcomes.Arjun Maheshwari Director
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